This year stands out for the recovery of income. Liverpool Mitikah was opened in Mexico City and Liverpool Tijuana, thus covering the last large metropolitan area in the country where we did not yet have a presence. During the year, 15 department stores under the Suburbia format began operations (León, Guanajuato; Cancún and Playa del Carmen, Quintana Roo; Villahermosa and Comalcalco, Tabasco; State of Mexico; Monterrey, Nuevo León; Mexico City; Guadalajara, Jalisco; Los Cabos, Baja California). During the year we launched the Liverpool Express format. We also concluded the first stage of our new Arco Norte Logistics Platform with the Big Ticket wing.
After the COVID 19 pandemic, 2021 stands out as a period of recovery for the Company. The year began with some stores closed during the first quarter in certain states in the center of the country, stands out their good performance for the balance of the year. Suburbia opened 7 stores as follows: Ciudad Juárez, Chihuahua; Villahermosa, Tabasco; Los Reyes Tepozán, State of Mexico; Puerta Aragón, Mexico City; Ecatepec, State of Mexico; Naucalpan de Juárez, State of Mexico. ;Tenaria, Mexico City. While Liverpool opened one store at La Perla in Zapopan, Jalisco that replaced the unit that was closed at Plaza del Sol. The Group reinforces its strategy to become the omnichannel leader in Mexico and announces its sustainability strategy: "La Huella de El Puerto de Liverpool" (El Puerto de Liverpool’s Footprint).
This year was marked by the COVID-19 pandemic. The company's digital and logistics infrastructure was put to the test given the stores' closure as of the end of Q1 2020. The investment strategy was revised, having decided to postpone Liverpool stores openings, while the following Suburbia units were opened: Tlalnepantla, Edo. de México; Guadalajara, Jalisco; Tláhuac, Mexico City; Rosarito Pavilion, Tijuana; Culiacán Explanada, Sinaloa; Plaza Tizara, Hidalgo; Plaza Los Soles, Michoacán; Centro San Miguel, Edo. de México, and Patio Saltillo, Coahuila.
Suburbia incorporated General Merchandise into its offering, to incentivize credit and online sales. The transformation of the 41 Fábricas de Francia stores into 24 Liverpool stores and 14 Suburbia stores was carried out, while three stores closed their operations permanently. Four new Liverpool stores started operations at: Monclova, Coahuila; Guanajuato, Guanajuato; Santa Anita, Jalisco and Monterrey, Nuevo León, while 17 new stores opened under the Suburbia format: Cuautla, Morelos; Monterrey Paseo Juárez, Nuevo León; Guanajuato, Guanajuato; Pachuca, Hidalgo; Monclova, Coahuila; Mérida, Yucatan; Azcapotzalco, Mexico City; Toluca Multiplaza, Edo. de México; La Paz, Baja California Sur; Huehuetoca, Edo. de Mexico; Patio Tulancingo, Hidalgo; Santa Anita, Jalisco; Paseo Querétaro, Querétaro; Gomez Palacio, Durango; Amalucan, Puebla; Tijuana 2000, Baja California, and Uptown Juriquilla, Querétaro. In addition, Suburbia Coapa in Mexico City reopened its doors after September 2017’s earthquake. We inaugurated a new shopping center in Jalisco under the name of "Galerías Santa Anita".
In July we launched the Suburbia Departamental and Suburbia Visa credit cards. In October, the Suburbia webpage ww.suburbia.com.mx started to offer online purchases capability. Five new Liverpool stores were opened: Parque Antenas in Mexico City; Fresnillo, Zacatecas; Paseo Querétaro, Querétaro; Atlixco, Puebla; and Mérida Cabo Norte in Yucatán. Seven stores were opened under the Suburbia banner: Patio Tlalpan and Parque Antenas in Mexico City; Amber in Tuxtla Gutiérrez, Chiapas; Sentura in Zamora, Michoacán; Atlacomulco Square in the State of Mexico; Galerías San Juan del Río in Querétaro and Parque Puebla, in Puebla.
The company plans a record year of openings in 2017 with a total of eleven new stores: four Liverpool, already inaugurated at the end of September, seven Fábricas de Francia of which four have already been opened and two Suburbia warehouses of which one has been inaugurated from them. Also the Galerías Tlaxcala shopping center has been inaugurated.
At the start of this year’s second quarter, we completed the acquisition of 122 Suburbia clothing stores from Walmex, as well as the intellectual property rights and other assets and rights pertaining to that division.
Four Liverpool stores are planned for opening: Monterrey La Fé, Zamora, Tampico Altama and Hermosillo Sonora.
Also, 6 Fábricas de Francia: Los Mochis, Tecámac, Nicolas Romero, Uriangato, Tijuana and Tuxtepec.
Two Liverpool stores, Coacalco and Tlanepantla, and five Fábricas de Francia stores, Cuautla, Chimalhuacan, Zumpango, Texcoco and Salamanca, were opened.
The year 2015 also welcomed the arrival of the Pottery Barn, West Elm and Williams Sonoma boutiques.
Three Liverpool stores were opened: Queretaro Antea; Puebla; and Toluca. The Fábricas de Francia format was reassumed, and two more shopping centers, Galerias Serdan and Galerias Toluca, were opened.
We opened the Chain’s one-hundredth store.
Four more Liverpool stores were opened: Ciudad del Carmen; Campeche; Mazatlan, Sinaloa; Tuxpan, Veracruz; and Mexicali, Baja California Norte. Two new shopping centers – Galerias Campeche and Galerías Mazatlan Marina – were opened, and a minority interest was acquired in a third shopping mall in San Juan del Rio.
The Company reached the number of 3.5 million credit cards issued.
Nine new stores were opened: Villahermosa, Guadalajara, San Juan del Rio, Veracruz, Playa del Carmen, Leon, Ciudad Jardín in the State of Mexico, Campeche and the Istmo, in the State of Oaxaca, for a total of 99 stores in 56 cities throughout Mexico.
Three shopping malls were added to the Company’s portfolio: Galerías Acapulco, Zacatecas and Celaya, bringing the total number of shopping malls to nineteen units.
Liverpool stores in La Paz, Baja California Sur; Tlaquepaque, Jalisco; San Luis Potosi, in the State of the same name (San Luis Potosi); Interlomas in the State of Mexico, and a Duty Free Store in Playa del Carmen, Quintana Roo were opened.
The LPC Credit Card was launched nationally, as was the Galerías Fashion Card was introduced.
Liverpool acquired a 50% stake in Regal Forest (a Central American furniture and appliances chain, with presence in 18 countries).
In compliance with the Mexican Securities Act, Liverpool changed its name to Liverpool S.A.B. de C.V. (a publicly-traded variable capital corporation).
Liverpool opened the automated Huehuetoca Distribution Center, becoming the largest in Latin America. Continuing with this modernization process, the Tultitlan distribution center was automated.
Liverpool implemented the SAP integrated software platform.
Liverpool purchased the Salinas y Rocha department stores.
Liverpool acquired Comercial Las Galas.
Liverpool purchased the Fábricas de Francia department stores.
The Liverpool Villahermosa store was opened in the State of Tabasco, in the Galerias Tabasco Shopping Center – being the first Liverpool store to be opened outside of Mexico City.
Liverpool opened the Perisur Shopping Mall with its own store as the anchor store; this Mall was the Liverpool Group’s first Shopping Center.
Liverpool was listed on the Mexican Stock Exchange for the first time.
El Puerto de Liverpool’s first branch, Liverpool Insurgentes, was opened.
The new Liverpool Downtown store building was opened on 20 de Noviembre Avenue. The store contained Mexico City’s first escalators.
J.B. Ebrard set up a trunk, out of which he sold clothes in downtown Mexico City.